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Starbucks customers can now earn more than just “stars” for their purchases.
Starbucks is partnering with Delta Air Lines and awarding 1 mile for every $1 spent at Starbucks in an alliance between “two of America’s most highly regarded loyalty programs,” the companies said in a press release.
Customers must first link their Starbucks Rewards and Delta SkyMiles accounts on a special website in order to start receiving miles on purchases made at US Starbucks locations. As another perk, on days that members are scheduled to fly Delta, they will earn double stars, or rewards points, on their Starbucks orders.
To entice customers to join the partnership, members who link their accounts between now and December 31 will earn an additional 500 SkyMiles and, after joining and making one Starbucks purchase, they will accrue 150 stars, enough for a free coffee.