Chicago is Getting a Spiked Seltzer Festival

We have beer festivals and wine festivals, now Chicago will be getting a hard seltzer festival called Seltzer Land!

Starting this spring, a nationwide event called Seltzer Land is taking an immersive bubble-filled experience on tour.

According to the Wall Street Journal, attendees can sample over 100 different varieties of hard seltzer, dine on snacks, enjoy live music and, of course, get some obligatory Instagram feed fodder, for $29 with VIP tickets starting at $49. Each festival day will consist two sessions—12:30 p.m. to 3:30 p.m. and 5 p.m. to 8 p.m.—with VIP ticket holders granted early entry, full 12-ounce cans, and lounge access. Well-known trendsetters like White Claw and Bon & Viv will be represented along with bigger players getting into the sparkling booze game, including Smirnoff, Natural Light, and Four Loko.

The tour is hitting a few cities, but it's coming to Union Station in Chicago on May 9th!

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